Assembly Student Living
Services
Brand Strategy
Marketing Materials
Visual Identity
Client
Assembly Student Living
Location
Denver, Colorado
Year
2024
Credits
Info
Where student living finds its identity
About the Brand
A brand guide for a student living facility needs to do more than standardize visuals. It helps shape how a place is experienced before a resident ever steps inside. This project focused on creating a cohesive identity system that reflects both the functional needs of student housing and the emotional expectations of its residents, including independence, community, and a sense of belonging.
